Meet Sandra Long, the author of "LinkedIn for Personal Branding: The Ultimate Guide," who will be the instructor for this course. Let's bring your profile to life using all free features on LinkedIn! Be ready to think more strategically about your digital presence. Your personal brand and expertise will shine through to clients, prospects, partners, and candidates.
Prospects, clients, partners, and colleagues are searching online for people every day. Learn how and where people digitally search for you so that you can take advantage of LinkedIn SEO (search engine optimization) power.
Your personal brand is the reason that people will hire or refer you. Learn how to create the best impression by leveraging your authentic brand on LinkedIn. Your personal and company brand work together to impress and influence prospects, candidates, and clients. Download the PDF document and ch...
You have the responsibility to manage your LinkedIn account. Learn about the user agreement, privacy and settings, character counts, and image specifications. Download the LinkedIn Account PDF document in this lesson to save valuable resource links.
