Your personal brand is the reason that people will hire or refer you. Learn how to create the best impression by leveraging your authentic brand on LinkedIn. Your personal and company brand work together to impress and influence prospects, candidates, and clients. Download the PDF document and check off those profile elements you wish to emphasize and jot down notes about your personal brand.
You have the responsibility to manage your LinkedIn account. Learn about the user agreement, privacy and settings, character counts, and image specifications. Download the LinkedIn Account PDF document in this lesson to save valuable resource links.
Save a PDF copy of your profile before you begin making edits so you will have access to wording in case you need to refer back. You can also use the PDF to view your own personal before and after comparison.
Do you want to broadcast your profile changes to your network? Learn about the pros and cons as well as the settings to turn this feature on or off.
